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A domain name is a human-friendly address, sometimes called a URL (Uniform Resource Locator) or web address. It was created to make IP, or Internet Protocol, addresses more accessible and easier to remember.
An IP address is a string of numbers, much like a phone number, that is assigned to every computer. But, unless you’re “Example.com”, an IP address with seemingly random numbers like 220.127.116.11 isn’t exactly easy to remember. But a domain name like “Example.com” is.
Cloud hosting is a type of web hosting which uses multiple different servers to balance the load and maximize uptime.
Instead of using a single server, your website can tap into a “cluster” that uses resources from a centralized pool. This means that even if one server fails, another kicks in to keep everything running.
Web hosting is the place where all the files of your website live. It is like the home of your website where it actually lives.
A good way to think about this is if the domain name was the address of your house, then web hosting is the actual house that address points to. All websites on the internet, need web hosting.
SEO works by optimizing your site for the search engine that you want to rank for, whether it’s Google, Bing, Amazon or YouTube.
Specifically, your job is to make sure that a search engine sees your site as the overall best result for a person’s search.
At its most basic, “SEO” means finding ways to increase your site’s appearance in web visitors’ search results. This generally means more traffic to your site.
When it comes to SEO, there’s you (your Website), the search engine (Google, Bing, Amazon or YouTube), and the searcher.
Email newsletters are a type of marketing email that informs your audience of the latest news, tips, or updates about your product or company.
Some are weekly digests of content, some are quarterly organization updates, and others promote new products, but there’s no end to what you can include in a newsletter.
Often a 3rd Party Service is used to collect and store email addresses of your customers through a subscription form on your website.
A push notification is a message that pops up on a mobile device or a browser window.
They serve as a quick communication channel enabling companies to convey messages, offers, or other information to their customers.
Customers need to “opt-in” to the Push Notification service to be able to receive notification messages
Google AMP (Accelerated Mobile Pages) is meant to load websites instantly on mobile devices. It may also appear differently or in a card form in the mobile SERP.
The AMP lightning bolt symbol associated with a search result lets users know that, that particular page will load faster than other non-AMP pages around it.
Google products, including Google Search, serve valid AMP documents and their resources from the Google AMP cache to provide a fast user experience across the mobile web.
- Update Core, Theme, Plugins and Translations
- Test & Dev Site
- Regular Backups (Restore if required)
- Performance Scanning
- Malware Scanning
- Uptime Monitoring
- Email Client Website Health Reports